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The fashion for passion.

A new age of shopping has arrived in the east of Melbourne with the official launch the prestigious fashion precinct. Featuring labels such as sass & bide, Zimmermann, Hugo Boss and Karen Millen London, the flagship centre is now complete with close to 400 stores.

Headlining the fashion stores is the iconic and admired sass & bide, which has chosen Westfield Doncaster to launch its first ever Melbourne retail space. Other much-loved brands include Gorman, Alannah Hill, Carla Zampatti, Mimco, Oroton and children's store Seed who will be launching its first ever womens-wear label Seed Femme.

Multi label shoe emporium Evelyn Miles, which stocks labels such as Miu Miu, Prada, Jimmy Choo and Missoni will also add to the fashion offering, alongside luxury boutique Christensen Copenhagen. Straight from the catwalks of Europe, Christensen Copenhagen will be stocked with premium international labels such as Diane von Furstenberg, Missoni, Matthew Williamson, See by Chloe and Malene Birger.

To compliment the fashion stores David Jones department store has opened along with the new-look Myer.

Westfield Doncaster embodies elegance and has a distinctly Melbourne flavour. It is a destination where fashion, food and entertainment combine to create a new and unique shopping experience.

Take your time to search the full list of stores now open and be our guest at Westfield Doncaster.

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